Learn About AI Engine Optimization

AI Engine Optimization (AEO) is how you make your website visible to ChatGPT, Perplexity, Google AI Overviews, and other AI-powered search tools. These guides cover everything from the fundamentals to advanced optimization techniques.

Fundamentals8 min read

What Is AI Engine Optimization (AEO)?

The complete introduction to AEO — what it is, why it matters, and how it differs from traditional SEO. Start here if you are new to AI search optimization.

Read guide
Comparison6 min read

AEO vs SEO: What Is the Difference?

A side-by-side comparison of AI Engine Optimization and Search Engine Optimization. When you need each, how they overlap, and why you need both.

Read guide
How-To Guide10 min read

How to Improve Your AEO Score

A step-by-step guide to improving your AI visibility score. Covers content structure, schema markup, authority signals, and technical optimizations.

Read guide
Methodology12 min read

The 34 AEO Scoring Factors Explained

Our complete methodology — every factor we check, how it is weighted, and why it matters for AI visibility. Full transparency into how your AEO score is calculated.

Read guide
Strategy14 min read

ChatGPT SEO: How to Rank in ChatGPT

10 actionable strategies to get your business cited in ChatGPT responses. Covers schema markup, Bing indexing, answer-first formatting, and everything you need for ChatGPT visibility.

Read guide
Technical12 min read

Schema Markup for AI: The Complete JSON-LD Guide

Learn how to use JSON-LD structured data to help AI engines understand and cite your content. Covers the 8 most important schema types for AEO with copy-paste code examples.

Read guide
Technical10 min read

What Is llms.txt? How to Make Your Website AI-Readable

The complete guide to llms.txt — the emerging standard that helps AI models like ChatGPT, Claude, and Perplexity understand your website. Learn how to create one with examples and step-by-step instructions.

Read guide
Strategy10 min read

How AI Search Engines Rank and Cite Content

Understand how AI search engines like ChatGPT, Perplexity, and Google AI Overviews decide what to cite. Covers the 8 key ranking factors from content clarity to brand recognition.

Read guide

Ready to check your score?

Run a free AEO audit on your site. See exactly how AI engines see you — and what to fix first.

Scan My Site Free